Act Your Worth

With Gittemary Johansen

Introduce yourself! Who are you?
My name is Gittemary, in 2015 I switched out impulse buys, fashion week and must-haves for a zero waste and plastic-free lifestyle! Now, I create inspiration, recipes and guides on how to get started reducing trash and finding non-materialistic values. I give lectures, classes and interviews about my zero waste lifestyle.
What is one thing no one really knows about you?
I am a quite honest person in general, so there is not much no one knows. I especially tell my mum most things. But I don’t think anyone on the internet knows that when I was a teen I studied Japanese instead of doing sport or other activities. I’ve had tons of interested that were different from my friends’, at one point I wrote a 5 page paper about zombies in the 5th grade. 
What’s the best advice you’ve ever received?
If you’re in doubt, you’re not in doubt.
What would you say to 16 year old you?
Don’t change for anyone but yourself; the world will catch up to you.
What is your greatest fear?
I suffer from ommetaphobia, which is the fear of eyes. I sometimes have a hard time applying makeup because of it, and I often faint when someone mentions eye related injuries. 
Have you ever had anyone doubt you? How did that make you feel?
I’ve often found that people doubt me, either what I do or my message. Of course it can feel insanely frustrating, but I usually just keep following my gut. I don’t mind standing out as long as I know I am on the right path.
What message do you think every woman should hear?
Act your worth. Establish what kind of treatment you are expecting by adjusting your own behavior. If someone is being disrespectful towards you, or anyone, let them know it’s not okay. I believe there is a big difference between picking a fight and demanding respect, and I always choose the latter. 
What is it like to be a businesswoman?
Tough, you’ll feel that people are doubting what you say a lot, sometimes based purely of the fact that you are a woman. But it’s also extremely rewarding, because all your success belongs to you. 
What is your favorite thing about where you live?
The love. I live close to friends, my boyfriend and my family and I see them on the daily. I love that we all live close together because we give each other so much strength.
What do you love most about yourself?
That I seldom care about what people think and that I have found a way to use negative emotions to drive me forwards. I love my creativity and ability to see something special when others will see flaws.
Do you remember a specific time you overcame adversity?
I think I’ve overcome adversity many times. Everything from walking away from an abusive relationship, to dealing with being the object of cyber bullies.
What is the biggest lesson you’ve learned along the way?
That I am not the first one to go through these things, and that these obstacles do not define me. 
What motivates you most?
Other people being stubbornly wrong.
How do you manage your work-life balance?
Badly, haha. I work a lot, because my work is also one of my passions, so it is such a joy. I end up having very heavy days, but I love every second of it.
What is your favorite meal?
The vegan burger from Moochies in London, I have haunting dreams about this burger.
What do you do on a daily basis to grow and move forward?
I make daily to do lists, with everything I need to have done this day, I rarely have days where I don’t work just a little and I always complete my goals.
Do you have a mentor? If so, what did they teach you?
My mum must be a close to mentor as someone can possible be. She is also an independent business woman and artist, and I often turn to her for advice. She taught me how to act my worth.
What is one thing people would be surprised to hear about you?
That I’ve worked in fashion. It often startles people that I’ve worked in such a superficial industry.
Why did you start your company?
It happened little by little, by completing one goal at a time, but I’ve always known that I wanted to do business for myself. I’ve always felt that most jobs were wrong for me.
Were you scared to start your business?
Not really no, but I am always a bit scared whenever I introduce a new segment to my platform. I think it’s easy to be consumed by these “what if everyone hates it”-feelings, but it’s so important to overcome them.
What is the best thing about being a founder of a company?
That the successes, as well as the failures, all belong to me.
If you weren’t doing the job you have now, what would you be doing?
Working at a gallery or in a museum.
What is something on your bucket list?
Scuba diving, having my legs covered in tattoos and living on a houseboat.
Who is your biggest role model? Why?
My mum, no doubt.
Where do you find inspiration?
In Nature. I spend a lot of time just being in Nature, listening. In Nature I can also hear myself more clearly.
What are your biggest passions?
Zero Waste, creating, art, photography, tattoos, vegan food, literature and poetry.

More About Gittemary

Gittemary Johansen decided in 2015 to switch out impulse buys, fashion week and must-haves for a zero waste and plastic-free lifestyle! Now, she creates inspiration, recipes and guides on how to get started reducing trash and finding non-materialistic values. Gittemary gives lectures, classes and interviews about her zero waste lifestyle.

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