Introduce yourself! Who are you?
Sacha Pinto, Founder + Creator of The FEoNA Company, wife and mom of 2 children: Jordyn 11, Kal 3

Who would you say is your #1 inspiration?
Other women entrepreneurs building a business, helping others.

What is one thing no one really knows about you?
People are surprised to hear that I was extremely shy and very much an introvert growing up.

What’s the best advice you’ve ever received?
Best advice was to read the books Rebecca and Celestial Prophecy. The book Rebecca helped me realize how much time I spent on worrying and overanalyzing about what other people thought and it was the first step for me to start to let that go. And the Celestial Prophecy reinforced the idea that nothing that happens is coincidental and to have a greater awareness of who and what is around you, comes into your life and to pay closer attention of how that will help you live your best life.  

What would you say to 16 year old you?
Stop worrying about the fact that you don’t follow what everyone else is doing. Stop worrying about what other people think of you. Being different is a GOOD thing. Standing out is a GOOD thing. Embrace it, own it and your confidence will soar.

What’s your dream job?
Helping female entrepreneurs achieve success – what I’m doing now!

Have you ever had anyone doubt you? How did that make you feel?
Absolutely! Depending on the circumstance it either drives me to excel or it can be debilitating. But it is so important to remember that other people’s opinion is only that – their opinion - and you shouldn’t let them define you.

What message do you think every woman should hear?
Be proud of who you are in this moment.

What is your favorite thing about where you live?
Being close to my sister and mom.

What do you love most about yourself?
My ability to empathize and relate to others

Do you have a favorite photo of yourself?
Yes I do! A budding photographer used to take pictures of me in my younger days and it was at the moment of time when I was just gaining my confidence in who I was and what I looked it – he was able to capture that essence in his photos.

What motivates you most?
What motivates me is what I want to give to others: encouragement, promotion, collaboration. And also knowing when people see value in what I do.

What do you consider to be your greatest achievement?
On a personal note, my greatest achievement is contributing to the growth and development of my children to be kind, respectful, confident, self-sufficient, smart individuals who know the value of working smart to get what they want in life and to also remember to give back in whichever way makes they heart full. On a business note, my greatest achievement thus far is taking the leap of faith in myself to start a business. It is a very vulnerable place to be.

What is something on your bucket list?
I have lots on my bucket list:
Business: To have the general public know what the acronym FEoNA means, and support women led businesses which help drive the economy.
To have The FEoNA Box to be a well-known item for women to indulge for themselves, a popular speaker’s gift, or to give as a gift for someone they know
Personal: Family vacations to Beaches Turks and Caicos, and Disney Cruise
Travel to Indonesia, Jerusalem, Egypt, Graceland
Go on  NKTOB cruise (Yes…they have a cruise!)
VIP access to Grammy’s and/or Oscars

What are your biggest passions?
I love helping people and seeing my help contribute to their success.
I love my children and husband and am passionate about spending quality time with them.
I love to travel.

What motivated and inspired you to start your own business?
As women, we are so busy serving others, that we rarely serve ourselves. I wanted to help remind women, especially entrepreneurs and professionals, that they are amazing, they deserve to be validated and deserve a special gift for themselves every other month; to have a guilt free experience to treat themselves and invest in themselves.

What advice would you give to other entrepreneurs?
Know your why and infuse it in everything you do. Spend the time niching down your ideal clientele. Create a brand strategy and concept and be consistent throughout all of your platforms. Be authentic.

More About Sacha

Sacha Pinto is the Founder + Creator of The FEoNA Company. FEoNA stands for female entrepreneurs of North America and it is Sacha’s passion to help female entrepreneurs achieve success through encouragement, promotion, and collaboration.
Also, she is proud to offer Canada’s first subscription box for female entrepreneurs and professionals. More than a bunch of stuff, The FEoNA Box includes access to online training, a book for personal/professional growth as well as lifestyle, self-care and business tools and accessories. It is a guilt-free experience to treat yourself and invest in yourself, and it also makes a great gift!